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Why you should use the product canvas for product planning [+Template]
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Product Canvas Template

Name

Unique name for the product.

Goal

Objective of this product (e.g. acquire and retain users).

Metrics

Success criteria to determine if goal has been met (e.g. # of downloads).

Fill out canvas


Add Target Group
Add Big Picture
Add Product Details
Clear Data
Canvas Section
Item
Images
Target Group
Persona 1
depositphotos_20381341-stock-photo-portrait-real-high-definition-grey.jpg
Persona 2
portrait-smiling-young-man-eyewear_171337-4842.jpg
Persona 3
photo-1560250097-0b93528c311a.jpeg
Big Picture
Describe the user experience
Epics
User interface sketches
luke-chesser-JKUTrJ4vK00-unsplash.jpg
Product Details
Sprint goal
User stories
Action items

Viewed as a kanban board
2
Target Group
Big Picture
Product Details
depositphotos_20381341-stock-photo-portrait-real-high-definition-grey.jpg
Persona 1
portrait-smiling-young-man-eyewear_171337-4842.jpg
Persona 2
photo-1560250097-0b93528c311a.jpeg
Persona 3
Describe the user experience
Epics
luke-chesser-JKUTrJ4vK00-unsplash.jpg
User interface sketches
Sprint goal
User stories
Action items
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