Is there a correlation between logins and customer churn after the first 30 Day.
The data bellow is based on average logins per seat:
Average # of Logins of New Leaving Customers
Average # of Logins of New Leaving Customers / Plan Type
Average # of Logins of Leaving Customers / Account Size
The data shows that any users of any account size that login less than an average of 22 times in the first 30 days have a very high chance of unsubscribing.