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Fruits Insights version 1.0

Initial release for early adopters and KPIs enthusiasts

Release Bio

Release Date - Nov. 28th, 2023
Release Name: Beta - version 1.0

💜 Release Overview

Hello Everyone,
We are excited to announce the “Beta” release of Fruits Insights (FI)—the next-generation analytics platform set to redefine decision-making in the restaurant & cafe industry. Whether you're a current user of our Fruits360 platform (the revolutionary BI and reporting solution for restaurants & cafes) or new to our community, we invite you to be among the first to experience this game-changing tool.

🚀 What's In It.

Dashboard 1: "Market Pulse"

What it does: Offers a comprehensive snapshot of your city's restaurant and cafe market.
Why it's valuable: Enables data-driven decisions with a full spectrum of market metrics.
Dashboard #1.png
To view the image in a bigger size, simply click on it.

Insights:
Total Categories: We divided the restaurant & cafe industry into 6 categories with +125 sub-categories. Check them out here.
Total Brands: The total number of businesses and brands in the ground.
Total Branches: The total number of outlets and branches in the ground.
Total Population: The total population of the selected districts.
Branches per Category: total number of branches in all categories.
Brands per Category: total number of brands in the highest 10 categories.
Categories per District: total number of categories within all districts.
Brands per District: total number of brands within the top 10 districts.
Brands Footprint: total number of branches of the biggest 10 brands.

Dashboard 2: "GeoSavvy"

What it does: Maps out the restaurant and café distribution across your selected city.
Why it's valuable: Gain spatial insights to identify market gaps and opportunities.
Dashboard #2.png
To view the image in a bigger size, simply click on it.

Insights:
Categories: We divided the restaurant & cafe industry into 6 categories with +125 sub-categories. Check them out here.
Brands: The total number of businesses and brands in the ground.
Branches: The total number of outlets and branches in the ground.
Population: The total population of the selected districts.
District Summary for Selected Brands: An anatomy of the selected district/s from the perspective of the total number of branches and the resident population in the selected district.
Brand Details for Selected Districts: An anatomy of the selected district/s from the perspective of categories, brands, and the number of branches each brand has in the district.
Locations Map: The exact location of all the branches and outlet on the ground for all the selected brands within the selected categories.

Dashboard 3: "Brand Warfare"

What it does: Compares your brand's market reach against your competitors.
Why it's valuable: Leverage competitive intelligence for strategic brand expansion.
Dashboard #3.png
To view the image in a bigger size, simply click on it.

Insights:
Coverage Percentage: The proportion of the population of a city that has access to the selected branches within a 5 or 10 minutes driving distance, regardless of traffic.
Branches Number: The number of selected branches. By default, it represent all the brand’s locations.

Dashboard 4: "Opportunity Scout"

What it does: Recommends the best areas for business expansion based on a variety of metrics that reflect your business expansion strategy.
Why it's valuable: Take the guesswork out of location scouting for your next venture.
Dashboard #4.png
To view the image in a bigger size, simply click on it.
Insights:
Population Size: Total population in the suggested area.
Annual Population Growth: Estimated percentage of growth in the population.
Population Density: Counting the population density per 1 KM².
Population Density Indicator: Comparing the density against other areas within the city.
Competitor Density: Counting the density of competitors' branches per every 10,000 residents of the area population.
Purchase Power: The total amount of money a population has to spend, on a scale from 0 to 5.
Population Spending Level: Population Spending Level: A percentage representing the amount spent on restaurants and cafes within the area compared to the city. An indicator of 1 to 5 is provided as well.
Avg. Population Age: Refers to the average age of people who reside in the suggested area.
Avg. Family Size: Refers to the average number of family members of people who reside in the suggested area.
Males Population Size: Refers to the average number and percentage of males who reside in the suggested area.
Avg. Males Population Age: Refers to the average age of males who reside in the suggested area.
Females Population Size: Refers to the average number and percentage of females who reside in the suggested area.
Avg. Females Population Age: Refers to the average age of females who reside in the suggested area.
Percentage of Residential Buildings: The percentage of buildings and dwellings with a residential construction license.
Percentage of Commercial Buildings: The percentage of buildings and dwellings with a commercial construction license.
Avg. Price/M² for Buying Commercial Properties: The average selling price per square meter for commercial properties in the suggested area during the previous month.
Avg. Price/M² for Renting Commercial Properties: The monthly average renting price per square meter for commercial properties in the suggested area during the previous month.
Competition Presence: A table that displays insights about the selected businesses.
Number of branches in the suggested area.
Total reviews for all branches combined.
The overall rating for all branches.
Percentage of the covered population within 10 minutes of driving.
Category Saturation: the number of branches in all categories in the suggested area.

⭐️ Key Features

Static charts and graphs.
Static locations map.
Coverage algorithm for route duration.
Site-Selection algorithm for suggesting areas.
Multiple data points within various groups.

🔌 How to Access

Fruits Insights is released now. To get started, visit our website and sign up for the Beta account, Use this link here.

💎 We Want Your Feedback

Your input is crucial. Please share your experiences, suggestions, and any issues you may encounter. Your feedback will help us fine-tune Fruits Insights for a full-scale release.

📯 Disclaimer

The data and insights provided by Fruits Insights are for informational purposes only. We are not liable for any decisions made based on this information.

Thank you for joining us on this exciting journey. We look forward to your valuable feedback!

Best regards,
The Fruits Insights Team
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