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Sherri Hill SEO Report - July/August 2025
Blog Performance
Organic Traffic
Over the last 28 days, Sherri Hill's blog recorded a 6% decrease in total clicks (-563), but a 1% increase in total impressions (+17,748) compared to the previous period.
Total Clicks
8,119
8,119
-6%
Current Period
8,682
8,682
Previous Period
Total Impressions
1,203,213
1,203,213
+1%
Current Period
1,185,465
1,185,465
Previous Period
The chart below illustrates the daily click rate for the blog directory over the past twelve months.
As seen in the Performance Trends overview, a significant portion of the drop (85%) can be attributed to the article “90s Party Outfit Ideas: Embrace the Vintage Vibes.”
The keyword “what to wear to a 90s party” dropped from position #2 to position #4, with the only change being Pinterest overtaking the top spot. Position #3 remains occupied by the People Also Ask feature.
YoY Analysis
Despite the recent decline in clicks the Mid-May peak, YoY clicks, and in particular impressions, have increased significantly.
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