Increase engagement
Drive profile completion, applications, beep bites watches, and more
Improve feature adoption
Coins earned
Coins redeemed
Feature usage
High coin earn rate (average X coins per user per day)
Significant coin redemption rate (Y% of earned coins redeemed)
Increased feature usage (Z% increase in target actions)
big feature to dec
In progress
2
Big Feature
Students
CX chatbot
Open
Details Required - dependent on product
000
0
Improve user satisfaction
Reduce support costs
Increase self-service resolution( no reaching to CX help)
Chatbot usage (number of conversations)
Resolution rate (percentage of issues resolved by the chatbot)
User satisfaction with the chatbot (through feedback surveys)
Reduction in support tickets
Decrease support tickets
High Resolution rate
CSAT rating
msg91 chatbot tirtha
Not Required
3
Big Feature
Students
Portfolio Builder with additional fields
Open
000
14
Engagement
Skill development
UX
Submissions
Views
Shortlists
Hires
Inrease in Hire/Shortlist% by 10% in 30days
p2
In progress
4
Big Feature
Students
Notification Center
Open
Overall Notification Delivery Management
000
25
Reduce Operational timing for notification setup
Notification delivery rate
Notification open rate
Notification click-through rate (CTR)
Conversion rate (tied to notification goals)
Time saved for operations/marketing teams
High delivery rate %
Improved open rate %
Increased CTR %
Time saved #
p2
5
Students
Enhancements
inapp personalisation
Open
000
Not Started
6
Recruiters
Big Feature
Data Scraping tool → Jobs
Open
000
Expand recruiter base
Increase platform reach
Onboard more recruiters
Recruiters onboarded
Jobs scraped and listed
Applications generated from scraped jobs
Conversion rate
Jobs scrped #X
50 new recruiter onboarded within 30 days
P0
Not Required
7
Recruiters
automation
Whatsapp Bot → recruiter Ops (reference - Zoko)
Open
000
14
engagement
recruiter action done via whatsapp #
TBD
same strategy after CX chtbot is ready
Not Required
8
Students
Enhancements
Notifications full ownership
Open
000
NA
need more context from growth team
Not started
9
Students
Enhancements
Banner replace with Feature Spotlight
Open
000
improve UX
custom feature conversion %
TBD
p2
Not started
10
Students
Enhancements
Placement Report v2.1 + Buffer numbers
Open
000
improve UX
Application %
35% application
enhancement
Not Required
11
Students
Recruiters
Enhancements
Company Verification + Logic
Open
000
company verification
quality of jobs on app
company verified #
25% of verfiied companies of total
@Abhinav Dudhagawali
PRD to be made
12
Recruiters
Integration
Recruiter Landing page - webapp
Open
000
Not Started
13
Students
Enhancements
recruiter enhancements
Open
000
Not Started
14
Students
Enhancements
webapp enhancements
Open
000
Not Started
15
Open
000
Not Started
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