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Personas & Problems

Texa serves two primary personas: suppliers and mechanics, each with distinct pain points that the platform directly addresses.​
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Supplier persona

Who they are Wholesalers/importers and large distributors of auto parts who sell to mechanics, garages, and sometimes retailers, often across multiple cities.​
Key problems
Fragmented, offline demand
Relying on phone calls, WhatsApp, and walk‑in clients, which makes demand hard to predict and scale.​
Difficult catalog and stock management
Product lists are in Excel, paper, or basic software, so prices and availability are often outdated.​
Low trust and visibility online
Hard to prove parts are original and to stand out from low‑quality or counterfeit sellers.​
Operational chaos with orders
Orders get lost between calls and messages, creating errors, returns, and wasted time.​
How Texa solves supplier problems
Centralized online storefront
Each supplier gets a dedicated dashboard to publish products, manage prices, and update stock in real time.​
“Certified Original” credibility layer
Verified “Certified Original” tags help serious suppliers differentiate themselves and justify price/quality.​
Access to more and better buyers
Texa aggregates mechanics and consumers, increasing order volume without needing a large sales team.​
Structured order and COD handling
Orders flow through a single system with clear statuses and COD as the default payment method, matching current habits.​

Mechanic persona

Who they are Independent mechanics, garages and small workshops that maintain and repair vehicles for end customers and often source parts on their behalf.​
Key problems
Time lost searching for parts
Mechanics call multiple suppliers, send photos on WhatsApp, and sometimes visit physical stores to find a single part.​
Risk of wrong or fake parts
Without a clear catalog or verification, parts may be incompatible or counterfeit, harming reputation and causing rework.​
No visibility on real stock and price
Prices change by call; stock shown is not real, leading to last‑minute surprises with customers.​
Weak documentation and guidance
Mechanics often lack a reliable reference to check the exact part reference per vehicle quickly.​
How Texa solves mechanic problems
One search, many suppliers
Mechanics can search by vehicle, reference, or category and instantly see offers from multiple suppliers in one place.​
Trusted “Certified Original” label
Clear differentiation between original, OEM, and aftermarket parts reduces the risk of wrong or low‑quality parts.​
Real‑time price and stock
Livestock synchronization and visible pricing help mechanics quote customers quickly and confidently.​
Guidance to choose the right part
Fitment data and educational content help mechanics confirm “this is the exact part for this vehicle” before ordering.​
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