Loub | لُب

Brand Soul

Loub is a luxury fashion brand that celebrates the essence of mother-daughter relationships.

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Values

Magical Enchantment

creating a brand experience that transports your audience to a magical world through storytelling and a touch of fantasy.

creating an enchanting and extraordinary brand experience that goes beyond the ordinary world

Timeless:

emphasizing classic appeal

prioritizing quality over trends

incorporating iconic design

focusing on the longevity of the product experience, especially in the context of handing down dresses through generations

offering enduring products and experiences that withstand the test of time

Romanticizing Motherhood

celebrating the mother-daughter relationship with an emphasis on emotional connections.

symbolic representation through a heart logo

creating products that enhance shared moments within the mother-daughter relationship

irreplaceable moments that form the backbone of mother-daughter relationships should be cherished forever

Brand Mission

Loub is on a mission to celebrate the sacred mother-daughter connection by creating "Moment Markers", tangible symbols of the irreplaceable instances that form the backbone of this bond. because we believe in a world where mothers and daughters feel empowered to cherish their bond and create lasting memories together.

Brand Personality:

Emotional Enchantment with a Heartful and Inspirational Touch

Emotional & heartful

Magical & inspirational

Motherhood-Centric

Softness

Powerful Love

Timeless and classical

poetic

Brand Voice:

Enchantingly Poetic and Heartful

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